Styling

Say hello to Dream Coat, the master of all multitasking beauty products. Not only does it promise long-lasting protection against frizz, it smooths hair without leaving it feeling heavy. It's a lightweight, cruelty-free and silicone-free formula that,...

The Alfaparf Style Stories Thermal Protector offers next-level hair protection, repelling the damaging heat of your beloved styling tools. A misty spray, it safeguards hair without over-wetting, readying it for straighteners and tongs. Its clever...

The Alfaparf dry shampoo is an amazing product for people always on the move. It not only absorbs excess oil, but also adds texture, support, and body to your hair, leaving it feeling light and smelling wonderful. This product works well with all hair...

Experience effortless style and long-lasting hold with the Moroccanoil® Dry Texture Spray. This dry, Argan-oil infused product provides texture and a gritty finish to your hair. Formulated with high-performance resins and zeolite, it forms a bond between...

For everyone blessed with curly, frizz-prone hair, your perfect solution awaits: the award-winning Moroccanoil Curl Defining Cream. As a favorite of 2019 Allure Readers' Choice Awards, this cream tames frizz while enhancing your curls' natural...

Here goes a cheerful shout-out to one of my favorites - Color WOW's Raise the Root Spray! It's a magical blend that not only lifts your hair but also adds thickness to it. This unique formula uses lightweight 'elastimers' to maintain the...

Embrace your curls with MoroccanOil Intense Curl Cream, a fan-favorite concoction that is specially formulated for taming unruly curls. This cream is rich in anti-oxidants and delivers intense hydration to enhance and define your curly hair. With regular...

Picture this. A lightweight cream that makes your hair feel incredibly soft, accelerates your blow-drying process, - and fights those annoying frizzies. That's not all - the Alfaparf Blow Dry Cream gives long-lasting freshness by neutralizing...

Moroccanoil Root Boost is a phenomenal hair product that effortlessly delivers volume and lift to your tresses. Enriched with the goodness of antioxidant-rich Argan oil, this high-performance product thickens each strand and provides durable body and...

Within every twirl of your gorgeous curls lies the magic of Alfaparf Style Stories Twisted Curls cream. This medium-hold cream amplifies and reigns in your curls while separating hair strands all without the trace of any residue. As well as enhancing...

Dazzle the world with your colour-treated hair styled to perfection, using our wow-inducing Color Wow Style on Steroids Spray. Never worry about stiffness, stickiness or brittleness again. This travel-sized marvel not only maintains your style...

For all hair types out there, look no further than Moroccanoil® Luminous Hairspray! Armed with potent ingredients coupled with the nourishing Argan oil, this hairspray promises a long-lasting natural hold minus any stickiness or buildup. Not only is it...

Meet our ultra-light detangling spray from pixieloves. Engineered to drench and defend your tresses from daily damage, this magical potion reinstates your hair's moisture equilibrium, enhancing its manageability, resilience, elasticity, and style...

If you're looking for a weekly treatment that will breathe life back into your brittle, damaged hair, Olaplex No.3 Hair Perfector is here to rescue you. This miracle worker, free from silicones and oils, innovatively improves your hair's internal...

Introducing the new and innovative EXTRA glossing mist from BeautyFeatures. This revolutionary product harnesses the illuminating power of Mullein; a flower known for its ability to transform UV rays into full-spectrum light. This lightweight,...

Kick your dull, flat hair to the curb with Alfaparf Diamond Cristalli Shine Spray. This featherlight, finishing spray instantly brings a spark to all hair types. Infused with Linseed Extract and Vitamin E, it not only nourishes and hydrates but also...

The Moroccanoil Perfect Defense is a lightweight, dry aerosol spray designed to protect your hair from heat damage. It works wonders on all hair types, thanks to its nourishing Argan oil and vitamin-infused formula, which hydrates the hair while...

Enjoy the ideal synergy of the Semi Di Lino Curls Defining Cream and Reactivating Spray duo, your ultimate ally for curly and wavy hair. These two products are a dream team, with the cream superbly managing and shielding your hair from heat and humidity,...

Welcome to the spectacular world of Alfaparf's latest addition - the Blonde line! This trifecta of hair care products is your ultimate pal for silver and blonde hair, catering to both natural and dyed locks. A fresh pop of blue-violet pigment...

Illuminate your fine, limp hair with a lavish, volumizing boost from the Alfaparf Volumizing Spray. Designed to enhance thickness, this divine spray balances lightweight feel with lasting volume. It employs an environmental shield to keep your locks...